Monday, 4 January 2016

PHOTOSHOP: magazine advert cut out fonts 2

Progressing on previous font design
How I have developed my idea
I have now developed my previous font design however still using the same font Helvetica Neue I have moved on from the straw idea but have now used screen shots taken from my footage and layered them on top of each other.
The new developed idea
To create a link between the song/music video and the mag advert and digipak I used the cut out font to portray the country side and the city. So as the title of the album is Captive city the text incorporates an image of the city, so a run down building as seen below. This is then layered on top of a natural image to represent the countryside. 






The image of the countryside surrounds the image of the city and therefore traps it much like the text which is trapping the image of the city unlike nature which is not confined to be the the shape of the text. This therefore links to the album title captive city as the city is being captured/restrained within the art work. The opacity is lowered to help the two images blend together.


Alternative images
I have also done this to a number of other images to create different effects. 
The bagman being inside the text makes him look very daunting and scary linking back to the intimidating portrayal of his character in the music video carrying on this scary image. He looks like is is peeking at the viewer through the text whole again linking to his stalker role in the video. Maybe the bagman is captive to the city. 


No comments:

Post a Comment

Please ensure all comments are moderated.